CFOEd® "Selling Value" Blended e-learning:
Helping Solution Providers Increase Sales: A Proven Roadmap

How often have you wanted to explain this to a client?:

The financial value your solution creates.
How your solution increases a client's returns to investors.
Why your solution is more expensive than the competitors, but creates greater value and, therefore, is well worth the additional investment.

Speaking the language of finance gives you the power to:

More easily get to a client's C-level.

Articulate the real value of your solutions.

Create a competitive advantage.

Incorporate the value created into pricing.

Without the ability to speak finance at the C-level, you are at a severe disadvantage.

"Every leading business today is driving for better performance: higher return on invested capital, lower product and overhead costs, better asset utilization, faster delivery, greater customer retention, higher perfect order rates, reduced working capital needs, faster product innovation, greater sales and marketing productivity, higher quality, and more agile and dependable infrastructure."

- AMR Research, "Enterprise Applications Outlook for 2003: The Performance Driven Enterprise"

If you can't speak finance you have to talk about something.

For many solution providers that something is features and functions.

Most C-level managers really don't care about features and functions. They want value!

Or, you spend a lot of time talking about price.

Price is not value.

So you're likely selling your solution to the client for a lot less than its value.

The CFOEd Selling Value courseware is a powerful tool that will help you better speak the language of finance.

In doing so, you'll be better equipped to:

Determine a client's financial performance?

See financial metrics provide valuable insights into a client's strengths and gaps.

Use financial metrics to identify areas where your solutions can add the greatest value.

Measure the value of your solutions.

Leverage finance to sell the value of your solutions.

My name is CFOEd. I'll be your guide throughout the CFOEd "Selling Value" courseware. Hundreds of sales professionals have already taken this proven course to gain access to a prospect's C-level and show the real value of their solutions. Now it's your turn.

By enrolling, your sales team gains year-long access to targeted lessons, benchmarking capabilities using current financial data, analytics with applications, audio presentations by renowned educators, and relevant articles. The end result - increased sales quotas by shifting from features and functions to showing the value of your solutions.

This e-learning series is generally used in conjunction with the FinListics ValueMANAGER ON-LINE® model (learn more about VMOL under Analytics.) However, it is also a powerful learning tool to complement financially-focused sales enablement tools you may have developed internally or have provided by other sources.

Enroll now for your roadmap to increased sales by contacting FinListics Solutions at 770-777-5800 or email us at info@finlistics.com. You can also find details about the innovative e-learning features and series pricing by using the left navigation bar.

See our sponsor page in Montgomery Research's
The CFO Project

CFOEd® "Selling Value" Blended e-learning: Helping Solution Providers Increase Sales: A Proven Roadmap

CFOEd® "Selling Value" Blended e-learning:
Helping Solution Providers Increase Sales: A Proven Roadmap