Learning and Development Services
Improve Sales Readiness.
Enhance Revenue Enablement.
Accelerate Performance & Results.
Teach, train, and coach enterprise sellers to think, speak and act like the executives they sell to.
We wrote the book on Insight-Led Selling, literally.
For nearly three decades we’ve been teaching advanced-level sellers how to:
- Adopt an Executive Mindset
- Build Credibility & Trust
- Communicate with Impact

Business Acumen and Financial Literacy Earn Sellers a Seat at the Table.
As a recognized leader in Insight-Led Selling and performance improvement, we train enterprise sellers to speak the language of leaders using financial narratives built around performance and results.
With our training sessions sellers learn to:
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Conduct pre-call research & preparation like a business analyst
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Read & interpret company financial statements
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Analyze the financial health of a company using trends, ratios, and benchmarks
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Identify the financial metrics executives are focused on
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Compare and contrast financial performance against industry benchmarks & competitors
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Understand key industry trends, developments, and risk factors impacting business strategy & decision-making
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Identify common goals, strategies, and initiatives
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Build connections between initiatives and business outcomes
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Discover how markets, segments, and LOBs contribute to a company's financial performance
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Develop strategic account maps that inform sales pursuit strategies
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Script talk tracks that engage and resonate with executive buyers
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Spot potential areas of opportunity your solution can address
Insight-Driven Outcomes
Average time saved on account preparation
Of sellers report increases in average deal size
Our customer's average increase in deal size
More confidence in ability to reach decision-makers
Equip sellers to effectively engage executives, earn trust, build credibility, and win deals.

Financial Acumen | Industry Financial Insights
Self-paced instruction on the key internal and external drivers. For front-line sellers looking to learn the language of leaders and frame executive-level conversations.

Elevate Client Discussions | Insight-Led Selling
Executive coaches and instructors, limited class sizes, and a highly interactive and tailored curriculum ensure salespeople are learning by doing. For beginners through advanced level sellers.