KPIs for Sales Success, Revenue Growth in Retail

April 7, 2020 | Dr. Stephen Timme

FinListics launched KPIs for Sales Success to provide a framework and industry information to help you better understand your clients. This is especially important in these times of great uncertainty. Each series focuses on a specific industry and contains snapshots of facts and figures that you can use to quickly understand important metrics of your client’s business.

This series explores the Retail industry. Revenue Growth is explored in this snapshot. The data is for the last five years and does not include the effects of COVID-19. But it still provides a useful framework for understanding your client’s revenue growth which is a key responsibility of business functions like omni-channel, marketing, distribution and logistics and store operations.

Can’t wait for future snapshots? Just like your favorite Netflix series, you can binge read all Retail snapshots and other content by downloading Retail KPIs for Sales Success eBook now! There is also a Consumer Packaged Goods KPIs for Sales Success eBook.

As you review this snapshot, answer the following questions.

  • How does your client’s revenue growth compare to the industry?
  • What impact is COVID-19 having on revenue growth and what impact will it have on investing in new solutions?
  • How do your solutions help improve revenue growth?
  • Which revenue growth KPIs (e.g. customer retention, cross-sell/upsell, and new customers) do your solutions help the client better manage?
  • For those KPIs, what’s the benefit of a one percent improvement?


Other KPIs for Sales Success series, released throughout 2020, will explore industries like Financial Services and Life Sciences. We need your input on what’s important to you, so please take the survey shown below to let us know which industries you’d like to explore.

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